Butler MSI Teams Up with PFI, Presence From Innovation

April 15, 2019

Butler MSI Teams Up with PFI, Presence From Innovation. We’re excited to announce that Butler is now part of the retail store display and fixture manufacturing company, PFI Holding Company, LLC. PFI has been in business since 1956 and is a leading manufacturer and distributor of retail store displays and fixtures. They specialize in creating custom injection-molded single-serve coolers to drive impulse purchases at convenience and grocery stores. They also design and manufacture a variety of specialized retail racks and fixtures made of plastic, wood, metal, or wire. Our sister company under the PFI umbrella is Jahabow, a manufacturer of commercial-grade retail display cases since 1973.


So, what does this mean for our customers? Not much is going to change. We’ll still be known as Butler Merchandising Solutions, we’re staying in the same facility, and the purchasing process won’t change. What will change is that we are now positioned to offer greater value with products and solutions designed to meet customer demands for increased relevancy and creativity. Our customers will benefit from a one-stop shop that can handle all of their point-of-purchase needs.


Now, customers can order temporary displays and permanent and semi-permanent display solutions. Customers from coast to coast will enjoy superior products and cost savings on goods delivered from our centrally located Midwest facilities.


Our president, Kenneth Butler, will join the PFI executive management team, and we’re excited to have the opportunity to leverage synergies in supply chain, production, and management resources to provide additional value to our customers. We hope our current customers – and those we haven’t had the pleasure of establishing a relationship with yet – are as enthusiastic about our new business model as we are. We look forward to serving ALL of your display and fixture needs in the future.

April 11, 2025
The right display strategy can significantly boost sales by attracting customers and making it easy for them to grab their favorite drinks.
January 17, 2025
Point-of-purchase displays and merchandising solutions are not just functional tools; they are an extension of your brand’s identity.
By Butler MSI Team October 21, 2024
With online shopping growing rapidly, physical stores are under increasing pressure to stand out to the average consumer. Out of all the possible ways to differentiate yourself from your e-commerce competitors, visual merchandising is crucial in attracting foot traffic and driving sales.